Scientific American
In this business – the model performs two important functions: creating value and profits. For the first of these functions, it determines set of activities that result there is a new product or new service that is created the ultimate value. In – the second business model provides value in part a result of certain action, the company that developed this model. In the second book “Open Business – model. IP – Management “by Henry Chesbrough is also new players in the market of innovation and introduces a new concept -” innovation intermediaries “.
Oriented companies to help innovators in a more rapid use of external ideas or help in finding additional markets where their own ideas to the mutual benefit can be used by other organizations, the author identifies as “middle-of innovation.” In other words, the “innovation intermediaries – a support organization of innovation that have arisen due to the development of intellectual property market. Their primary mission is to provide access to global resources and innovative forming a kind of global community providers (ISPs) of innovation. ” The first work by Henry Chesbrough, Open Innovation. New way to create and use technology is recognized as the best book on innovation, and Scientific American magazine named him the author among the 50 most advanced technologies and business leaders in 2003. In this regard, the theory of open innovation has wide response among the academic environment, and the third book “Open Innovation. Investigation of a new paradigm “was written by Chesbrough in conjunction with such scholars as W. Vanhaverbeke, C. Simard, J.
West, J. Christensen, C. Gallagher and M. Gludio. The authors conclude that the theory of open innovation is applicable both in the field of information and telecommunication technologies and the commercialization of agbioteh (agbiotech) innovation. As a general According to researchers, the concepts used in the theory of open innovation is not fundamentally new. On the contrary, the relationship the concepts used can be traced in several directions, as described in literature. The theory of open innovation is not only related to the theory of rational resource allocation, efficiency, operating costs and operating profits, business – strategy, but also builds on existing management practices. Many companies are already operating on the principles of open innovation, without realizing it.