Fast Food
After studying economics and various international management positions, he made independent in 2007. Enthusiastic about Vapiano”he acquired concept together with a partner the franchise licenses for Poland, where in Warsaw the first branch was opened in 2008 and shortly afterwards followed by another in Breslau. After the successful sale in 2011 election Berlin could devote his heart projects: the development and market introduction of new system-gastronomic concepts, such as the plan as its own brand and the Asia brand wok to walk as a licensee. About the concept: Dirk Tillmann developed the concept of the plan in cooperation with architects and gastronomy experts, there is restaurant, which will be marketed after a successful launch in Berlin Germany wide via franchising. The concept appears to occupy a Fast Food segment: we want to use a traditional, universally popular product modern scene and develop a concept, the in throughout Germany work”so Dirk Tillmann.
In the selection and preparation of food, emphasis was placed in particular on the use of fresh and regional products, as well as on the waiver of preservatives and artificial taste. All meat products are non-greasy grilled on a lava stone Stone grill right in front of the guest. Only the highest quality construction and kitchen materials were used in the plan, cleanliness, warm service to the guest, and an open, modern design make each visit to the plan. The sausage products prepared with sea salt, which can be combined with various, homemade sauces and exclusive Curry and mustard varieties to the individual highlight of taste are basis of the plan concept. The offer is complemented by French fries from fresh country potatoes, salad and a drink menu that ranges from soft drinks, beer and wine to champagne.
Star chefs, food Designer, as well as the planning Office SODA were involved in the concept – and recipe development. After the opening of the On July 3, 2012, in the large building from bikini the Hardenbergplatz in Berlin City West Berlin is another site with retail space is planned pilot stores in 2012 in Berlin’s Centre. From 2013, the concept through franchise partners in whole Germany is to be rolled out. It aims to be present in all major German cities.
